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![<!DOCTYPE html>
<html lang="zh-CN">
<head>
<meta charset="UTF-8">
<meta name="viewport" content="width=device-width, initial-scale=1.0">
<title>舌尖上的流量：网红美食十年进化史</title>
<style>
* {
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footer {
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@media (max-width: 768px) {
.charts-container, .stats-grid {
grid-template-columns: 1fr;
}
.timeline-item {
width: 12%;
}
h1 {
font-size: 2rem;
}
}
</style>
</head>
<body>
<div class="container">
<header>
<h1>舌尖上的流量：网红美食十年进化史</h1>
<p class="subtitle">从2015到2025，探索网红美食从视觉爆款到社交共创的演变历程</p>
</header>
<section class="section">
<h2>十年进化时间轴</h2>
<div class="timeline-container">
<div class="timeline">
<div class="timeline-item" data-year="2015">
<div class="timeline-dot"></div>
<div class="timeline-year">2015</div>
<div class="timeline-food">芝士榴莲饼</div>
</div>
<div class="timeline-item" data-year="2016">
<div class="timeline-dot"></div>
<div class="timeline-year">2016</div>
<div class="timeline-food">乌云冰淇淋</div>
</div>
<div class="timeline-item" data-year="2017">
<div class="timeline-dot"></div>
<div class="timeline-year">2017</div>
<div class="timeline-food">抹茶脏脏包</div>
</div>
<div class="timeline-item" data-year="2018">
<div class="timeline-dot"></div>
<div class="timeline-year">2018</div>
<div class="timeline-food">毛巾卷蛋糕</div>
</div>
<div class="timeline-item" data-year="2019">
<div class="timeline-dot"></div>
<div class="timeline-year">2019</div>
<div class="timeline-food">螺蛳粉火锅</div>
</div>
<div class="timeline-item" data-year="2020">
<div class="timeline-dot"></div>
<div class="timeline-year">2020</div>
<div class="timeline-food">爆浆流心蛋糕</div>
</div>
<div class="timeline-item" data-year="2021">
<div class="timeline-dot"></div>
<div class="timeline-year">2021</div>
<div class="timeline-food">脆哨拿铁</div>
</div>
<div class="timeline-item" data-year="2022">
<div class="timeline-dot"></div>
<div class="timeline-year">2022</div>
<div class="timeline-food">热奶宝</div>
</div>
<div class="timeline-item" data-year="2023">
<div class="timeline-dot"></div>
<div class="timeline-year">2023</div>
<div class="timeline-food">芋泥麻薯蛋挞</div>
</div>
<div class="timeline-item" data-year="2024">
<div class="timeline-dot"></div>
<div class="timeline-year">2024-2025</div>
<div class="timeline-food">固体杨枝甘露</div>
</div>
</div>
<!-- 详情面板 -->
<div id="details-panel" class="details-panel">
<h3 id="detail-title">芝士榴莲饼 (2015)</h3>
<div class="food-image">美食图片展示区域</div>
<div class="stats-grid">
<div class="stat-item">
<div class="stat-value">65%</div>
<div class="stat-label">视觉依赖度</div>
</div>
<div class="stat-item">
<div class="stat-value">5.8万</div>
<div class="stat-label">UGC峰值(条)</div>
</div>
<div class="stat-item">
<div class="stat-value">2周</div>
<div class="stat-label">爆火周期</div>
</div>
<div class="stat-item">
<div class="stat-value">微博</div>
<div class="stat-label">核心传播平台</div>
</div>
</div>
<p id="detail-description">2015年，芝士榴莲饼凭借"拉丝视觉+经典融合"的特点成为网红美食的开端。其爆火主要依赖微博平台的种草传播，线下排队成为典型特征。</p>
</div>
</div>
</section>
<section class="section">
<h2>网红美食爆火逻辑分析</h2>
<div class="charts-container">
<div class="chart">
<div class="chart-title">感官刺激维度变化</div>
<svg width="100%" height="80%">
<!-- 这里将放置感官刺激的SVG图表 -->
<text x="50%" y="50%" text-anchor="middle" fill="#999">感官刺激数据可视化图表</text>
</svg>
</div>
<div class="chart">
<div class="chart-title">UGC传播与爆火周期关联</div>
<svg width="100%" height="80%">
<!-- 这里将放置UGC传播的SVG图表 -->
<text x="50%" y="50%" text-anchor="middle" fill="#999">UGC传播数据可视化图表</text>
</svg>
</div>
<div class="chart">
<div class="chart-title">成本-销量-利润率关系</div>
<svg width="100%" height="80%">
<!-- 这里将放置成本利润的SVG图表 -->
<text x="50%" y="50%" text-anchor="middle" fill="#999">成本利润数据可视化图表</text>
</svg>
</div>
<div class="chart">
<div class="chart-title">文化类网红美食区域分布</div>
<svg width="100%" height="80%">
<!-- 这里将放置区域分布的SVG图表 -->
<text x="50%" y="50%" text-anchor="middle" fill="#999">区域分布数据可视化图表</text>
</svg>
</div>
</div>
</section>
<section class="interactive-section">
<h2>你的选择决定下一个爆款</h2>
<p>参与我们的互动投票，选出你心仪的食材组合，你的选择将直接成为下一款网红美食的研发蓝本！</p>
<button class="vote-btn">立即参与投票</button>
</section>
<footer>
<p>© 2026 舌尖上的流量研究小组 | 孔佳莉 刘妍 潘洋彤</p>
<p>数据来源：公开资料整理，仅供参考</p>
</footer>
</div>
<script>
// 时间轴交互功能
document.querySelectorAll('.timeline-dot').forEach(dot => {
dot.addEventListener('click', function() {
const year = this.parentElement.getAttribute('data-year');
showYearDetails(year);
});
});
// 默认显示2015年的详情
showYearDetails('2015');
function showYearDetails(year) {
const panel = document.getElementById('details-panel');
const title = document.getElementById('detail-title');
const description = document.getElementById('detail-description');
// 根据年份更新内容
const details = getYearDetails(year);
title.textContent = details.title;
description.textContent = details.description;
// 更新统计数据
document.querySelectorAll('.stat-value').forEach((stat, index) => {
stat.textContent = details.stats[index];
});
// 显示面板
panel.classList.add('active');
}
function getYearDetails(year) {
const details = {
'2015': {
title: '芝士榴莲饼 (2015)',
description: '2015年，芝士榴莲饼凭借"拉丝视觉+经典融合"的特点成为网红美食的开端。其爆火主要依赖微博平台的种草传播，线下排队成为典型特征。',
stats: ['65%', '5.8万', '2周', '微博']
},
'2016': {
title: '乌云冰淇淋 (2016)',
description: '2016年，乌云冰淇淋以"颜值噱头+甜系主导"为特色，通过美食博客传播，开启了打卡经济模式。',
stats: ['58%', '3.2万', '10天', '美食博客']
},
'2017': {
title: '抹茶脏脏包 (2017)',
description: '2017年，抹茶脏脏包凭借"吃后反差+网红元素"的特点，在社交平台实现刷屏式传播，成为年度爆款。',
stats: ['62%', '8.7万', '3周', '社交平台']
},
'2018': {
title: '毛巾卷蛋糕 (2018)',
description: '2018年，毛巾卷蛋糕以"视觉治愈+大众口味"为卖点，通过线下门店与线上种草联动的方式走红。',
stats: ['70%', '12.5万', '4周', '线上线下联动']
},
'2019': {
title: '螺蛳粉火锅 (2019)',
description: '2019年，螺蛳粉火锅凭借"跨品类融合+重味刺激"的特点，在抖音平台爆火，催生了居家复刻趋势。',
stats: ['55%', '15.3万', '5周', '抖音']
},
'2020': {
title: '爆浆流心蛋糕 (2020)',
description: '2020年，爆浆流心蛋糕以"流心视觉+口感升级"为特色，在小红书平台获得超过12万条笔记，成为传播核心阵地。',
stats: ['68%', '12万+', '6周', '小红书']
},
'2021': {
title: '脆哨拿铁 (2021)',
description: '2021年，脆哨拿铁凭借"甜咸碰撞+听觉吸睛"的特点出圈，探店vlog成为主要传播方式，带火了咖啡创新品类。',
stats: ['52%', '9.8万', '3周', '探店vlog']
},
'2022': {
title: '热奶宝 (2022)',
description: '2022年，热奶宝以"街头升级+分层颜值"为特色，成为年度顶流，依赖直播带货拉动销量峰值。',
stats: ['72%', '18.5万', '8周', '直播带货']
},
'2023': {
title: '芋泥麻薯蛋挞 (2023)',
description: '2023年，芋泥麻薯蛋挞凭借"主食+甜品重构"的创新组合走红，依赖社交共创扩大传播声量。',
stats: ['60%', '14.2万', '5周', '社交共创']
},
'2024': {
title: '固体杨枝甘露 (2024-2025)',
description: '2024-2025年，固体杨枝甘露以"形态改造+本土食材"为特色，依赖社交平台共创与社群分享，"社交共创"属性显著。',
stats: ['45%+40%', '22.3万', '7周', '社交平台共创']
}
};
return details[year] || details['2015'];
}
// 投票按钮交互
document.querySelector('.vote-btn').addEventListener('click', function() {
alert('投票功能即将开放！请关注我们的公众号获取最新投票链接。');
});
</script>
</body>
</html>](https://static.svgx.io/svgs/2026-01-15/5d72804b-26b1-48ab-9861-94450dc5955c.svg)